PROJECT | KICKED OUT CLIENT | WILD SHEEP FOUNDATION
INFO + Director / Adam Foss
Director of Photography / Adam Foss Producers / Adam Foss and Frankie Foss Video Editor / Kelly Carpenter Production Company / Foss Media
// One of the challenges faced by organizations like the Wild Sheep Foundation (WSF) is recruiting and engagement, and the collective support of a critical conservation mission by new members. In 2015 the WSF launched a recruitment initiative specifically targeting those who may not have previously been members of the foundation. The “Less Than One Club” became a program that incentivized member signup by giving away a handful of all-expenses-paid sheep hunts to members who had not yet taken a ram. The program has experienced rapid growth, and in 2017 Foss Media filmed and photographed winner Riley Pearson on his hunt of lifetime. Our singular goal was to create a content package that would help drive momentum for the “Less Than One Club” program. The film was released online in late fall to increase membership signups and is being toured throughout North America on the Hunting Film Tour.
// Foss Media was engaged by Simms Fishing Products to expose the brand’s new line of outerwear. This short sizzle and accompanying photography was collected in collaboration with Matt Jones Photography and captured on-site with Patagonia River Guides in Esquel, Argentina. The content package was used widely on Simms product landing pages, and in national ad campaigns. Several of PRG’s seasoned guides helped accomplish this campaign, including Johnny O'Farrell and Alex Roberts who appear in the video.
// These short videos developed for the Orvis Company were designed to drive brand awareness and grab viewer attention. They were used exclusively for YouTube pre-roll ads. The voice-over scripts were written and narrated by Reid Bryant. The videos feature Rance Rathie, Travis Smith, and a team of wingshooting guides as they chase quail around the foothills of the Andes Mountains with Patagonia River Guides.